Begin with a Demonstration Project. Not maps, flows, streams, or architecture explanations

Business Architecture and Enterprise Architecture should start with a concrete Demonstration Project that addresses a stakeholder’s specific problem or opportunity, then reverse explain the architecture behind it, not with maps and models.

Literature
December 2, 2025
Samuel Holcman
Begin with a Demonstration Project. Not maps, flows, streams, or architecture explanations

Business Architecture and Enterprise Architecture should start with a concrete Demonstration Project that addresses a stakeholder’s specific problem or opportunity, then reverse explain the architecture behind it, not with maps and models. This makes architecture immediately relevant, shows tangible value, and earns the right to talk about capabilities, value streams, and operating models later.

Begin with a Demonstration Project. Not maps, flows, streams, or architecture explanations

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