Confirmation Bias
Confirmation Bias - The unconscious tendency to attach more weight than we should to information this is consistent with our beliefs and hypotheses, and to discount information that contradicts them. Let's explore ways to avoid this!

Confirmation bias can be defined as is the unconscious tendency to attach more weight than we should to information that is consistent with our beliefs and hypotheses and to discount information that contradicts them.
It's something you should really think about for yourself and your organization because it's actually somewhat of an unconscious set of actions that may result in decisions that are not optimal for you and your organization.
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